Do you have a clear roadmap for your business that helps drive decision-making, engages investors and attracts customers?

The business model canvas is a useful and easy tool you can use to describe many of the elements that go into building your business in a simple yet structured way. Constructing a canvas (and revising it regularly) can lead to you discovering new insights about your customers and how you develop relationships with them, through which channels, using the core elements of your value propositions. It also helps you to identify the financial constraints of your business and what assets, relationships and partnerships you may need to deliver on your promise.

On this workshop, you will learn:

• The core elements go together to make your business work
• How you communicate with, and deliver value to, each customer
• How you build customer relationships
• Identifying revenue streams and costs
• Clarifying what you do and who you outsource to and partner with
• What are the key activities that you need to deliver

Led by experts, this workshop is highly interactive, with plenty of opportunities for discussion and to practise your skills in a supportive and friendly environment.

Who is this course for?

This session is for anyone, new or experienced, who is looking to design or redesign the way they run their business. New business owners will be laying out the principles of how they expect to run their businesses profitably while existing business owners may be looking to reconstruct their existing business as the dynamics of markets and customers change.