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High performance marketing strategy workshop
01/07/2022 @ 10:00 am - 1:00 pm
High performance marketing strategy workshop
Friday 1 July 2022 | 10am – 1pm
How do you get your message to the right audience? How do you boost visibility and increase sales while sustaining a profit?
Marketing is increasingly a specialised discipline, with so many options and tools for analysing and targeting customers, it’s no wonder start-ups and established small businesses can feel a little overwhelmed.
Join this 3 hour workshop to learn how to create marketing strategies that drive your business growth.
It will cover:
- What a marketing strategy is
- Understanding your prime customers
- Do you know your USP?
- Understanding the customer buying journey
- Getting you ready to create your growth marketing plan
Led by experts, this programme is highly interactive, with plenty of opportunities for discussion and to practise your skills in a supportive and friendly environment.
Who is this course for?
This course is for businesses who aren’t getting a return on their marketing spend, or unsure of how to measure RoI.
Event Details
Location: Online
Dates: Friday 1 July 2022
Time: 10am – 1pm
Fully funded: This programme is fully funded and available at no cost to you.
This course is delivered by Growth Works
Growth Works is a transformational business growth service that has been set up to support the Cambridgeshire & Peterborough Combined Authority in delivering jobs and business growth to the region.
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Our Expert
Dr Liz Ratcliffe
This workshop will be delivered by Growth Coaching Senior Marketing Advisor, Dr Liz Ratcliffe. Liz has over 25 years-experience in strategic and digital marketing, and is a Fellow of the Chartered Institute of Marketing. She was worked in the private, public and charity sectors, and is the holder of 5 Global prizes from the CIM.
Liz has started up and run two very successful businesses, and has also managed multi-million marketing and product development budgets in a variety of different SMEs and Multi-Nationals.
In this workshop Liz brings her practical experience of what works for SMEs in terms of development and deployment of marketing that results in growing market share and revenue.
Complete your registration
This course is part of our Growth Works programme, designed to support growing businesses to accelerate their growth potential. To book onto this course, please complete the registration below.
This will help assess your eligibility and ensure you get all the support you need to fulfil your growth goals.